INTERNET BUSINESS NEWS-(C)1995-2011 M2 COMMUNICATIONS
2 March 2011 - Bulgaria's Commission for Protection of Competition (CPC) has fined local cable TV and Internet operator Blizoo BGN56,000 (USD 39,700/EUR 28,800) for attracting customers by offering them questionable incentives.
The fine equals 0.5% of Blizoo's 2009 turnover, which amounted to BGN56m.
The regulator, which acted on a complaint by rival Net 1, found that over a period of two months between 15 November 2010 and 15 January 2011 Blizoo offered its clients three types of bonuses - free-of-charge calls to fixed-line networks, HD programmes and vouchers for purchases at stores of white and brown goods chain Technomarket.
The watchdog concluded that the first two types of bonuses did not contradict anti-trust rules, but agreed the vouchers violated free competition, because that way customers were encouraged to choose a company not because of the quality of service, but because of the gift offered.
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